EXCLUSIVE: As holding networks consolidate and AI reshapes the industry, Omnicom Media Group's APAC CEO talks about ...

He will drive sustainable growth and innovation in the media company’s non-automotive portfolio, including Campaign India.

Bhopal Gas tragedy survivor and Key Communications co-founder champions green PR’s power to inspire climate action through ...

With climate concerns on the rise, brands are prioritising sustainability in their business strategies and marketing ...

M&C Saatchi is rebranding globally with a new look and strategic focus under the banner "Cultural Power". The group is “galvanising around the principle to create cultural power for clients” in ...

Articles written by Manish Sharma ...

Agencies tackle the capital’s smog crisis with hybrid and digital strategies to ensure business continuity during peak ...

While creativity is currency in advertising, Branding Area’s marketing director states that even the richest ideas can ...

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Mumbai woke up to a wave of enthusiasm on 23rd November 2024, as Skechers hosted the fifth edition of its Walkathon. A ...