Starbucks plans to downsize menu, roughly cutting 30% of beverage, food offerings
Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering ...
QSR magazine1d
The Fix at Starbucks Had to Start with Mobile Ordering
There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...
Starbucks changes: Mugs, macchiato and a new vibe test Niccol’s big plan
The condiment bar is coming back, and diners will get unlimited free refills of iced or hot coffee whether they’re rewards ...
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See you latte: Starbucks plans to cut 30% of its menu
Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...
QSR magazine2d
Mike Grams and Meredith Sandland to Join Leadership Team at Starbucks
In what promises to be a busy week for Starbucks ahead of its Tuesday earnings, the brand followed up Monday news of in-store ...