Kendrick Lamar’s Viral Celine Jeans at the Super Bowl Earn Brand More Than $2 Million in Media Exposure
Kendrick Lamar’s Celine jeans were the buzziest fashion moment at the 2025 Super Bowl, a placement that earned the French ...
Willy Chavarria on some of his finest celebrity fashion looks
There were more than a few familiar faces to be found on the runway in Paris, including Becky G, J Balvin and Tokischa — just ...
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A Look at Kendrick Lamar’s Super Bowl 59 Merchandise
Kendrick Lamar is set to perform at the 2025 Apple Music Super Bowl 59 Halftime Show on Feb. 9, 2025, in New Orleans, ...
Super Bowl 2025 halftime show set list: Will Kendrick Lamar perform ‘Not Like Us’?
The Athletic has live coverage of the Super Bowl halftime performance featuring Kendrick Lamar. Predicting Kendrick Lamar’s ...
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Willy Chavarria on some of his finest celebrity fashion looks
“The WILLY CHAVARRIA brand is a belief in human dignity ... Most recently, the duo announced a Super Bowl-themed capsule collection ahead of K.Dot’s upcoming halftime performance.
Do Super Bowl Halftime Performers Get Paid?
When Kendrick Lamar takes the stage at the Super Bowl LIX halftime show later today, he’ll be doing so for under $1,000. Yes, ...
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Kendrick Lamar’s halftime show gave the Super Bowl what the ad world did not: risk
Before the confetti fell and the Philadelphia Eagles were declared the Super Bowl LIX champions in a decisive win over the ...
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Football’s big play: Win over fashion
This year’s Super Bowl was the most fashion-y yet. If the two industries successfully cross over, there’s lots of money and ...
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Latino Presence Continue to Grow in the Super Bowl
The Latino presence in the Super Bowl is becoming increasingly evident—not only with players and a growing Spanish-speaking fan base but also in ...